Copywriting
TikTok Brasil
It's not just
a dance app
Working as a copywriter for TikTok is to create daily content, with a variety of formats, and a creative strategy.
TikTok is much more than a simple social media. It's a hub of creative content, that brings together different verticals. And that's is the main idea of all communications I've created. As a copywriter, I was involved from the creative concept of the campaign to the creation of the content.
Cases
TikTok Awards
The first TikTok Brazil awards.
An event to celebrate the creativity of the platform's creators and to reward the best content of the year.
In this campaign, we unfolded the visual key, created online and offline media pieces, produced always on content, in addition to covering the real-time event.
