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Brand experience
Kanui
Pop up
store
Kanui is an e-commerce that supports urban art and focuses on streetwear.
With that in mind, the Pop Up Store was created: a container and itinerant store. The idea was to insert the store in different places, contexts and occasions.
Areas of
expertise
Strategy
of the whole project
Creative concept
of the project
Planningcommunication plan
To activate the store, we held an exclusive Kanui event in São Paulo with performances by Drik Barbosa and Discopédia. In addition, there were live graffiti, skateboarding and photo machine actions.
More about
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